Korean Festivals
Korean festivals are a vibrant reflection of the nation’s rich culture and traditions. From the cherished Chuseok and Seollal holidays celebrating family and heritage to the family traditions of kimchi making, Korea offers a diverse range of festivities deeply rooted in Korean culture. Moreover, Korean pop culture, often referred to as the “Hallyu” or Korean Wave, has swept across the Western world. K-pop groups like BTS have achieved global stardom, and K-dramas have a dedicated international fan base. The Hallyu wave has not only entertained but also fostered cultural exchange, bridging the gap between Korea and the Western world. At Dear Asia London, our celebrations aim to make these Korean festivals all the more intriguing and educational to showcase the essence of Korean culture.
Seollal
Seollal, or Lunar New Year, is a cherished South Korean national holiday. Families come together, pay tribute to ancestors, and partake in customs like bowing to elders and enjoying traditional foods like tteokguk (rice cake soup). It symbolizes renewal, family bonds, and fresh beginnings for the new year.
Chuseok
Chuseok is major harvest festival in Korea, celebrated in the autumn. It is a time for giving thanks to ancestors and enjoying the fruits of the year’s labor. Families visit ancestral graves, make offerings, participate in folk games, and share a traditional Chuseok meal that includes songpyeon (rice cakes).
Gaecheonjeol
Gaecheonjeol, or National Foundation Day, is a significant South Korean holiday celebrated on October 3rd. It commemorates the legendary founding of Gojoseon, Korea’s first kingdom, by Dangun Wanggeom. The day holds historical and cultural importance, with rituals, ceremonies, and events highlighting Korea’s ancient origins.
Hanguel Day
Hangeul Day, celebrated on October 9th in South Korea, honors the creation of the Korean alphabet, Hangeul, by King Sejong the Great and his scholars in the 15th century. This day recognizes the importance of language and cultural heritage, with events, exhibitions, and educational programs celebrating Korea’s unique writing system.
Kimchi Festival
The Korean Kimchi Festival is a vibrant celebration of Korea’s iconic dish, kimchi. It features kimchi-making contests, cultural performances, and opportunities to sample various kimchi varieties. Held annually, it showcases the culinary and cultural significance of this spicy fermented delicacy.
Korean Single Day
Korean Single Day : Celebrated on November 11th, it’s akin to Singles’ Day in China, focusing on celebrating singledom.
Korean Black Day: Observed on April 14th, singles enjoy jajangmyeon (black bean noodles) and celebrate being unattached
Dream Concert
Dream Concert is an iconic annual event in South Korea that unites K-pop fans in celebration of their favorite music. This star-studded extravaganza brings together numerous K-pop groups, creating an electrifying atmosphere of music, dance, and fan excitement. K-pop fans, known for their passionate support, gather to see their idols perform live, fostering a sense of unity and love for their favorite artists.
Busan Film Festival
The Busan International Film Festival (BIFF) is where Korean movies shine on the global stage. Established in 1996, BIFF is a hotspot for international and Korean films. It’s proof of how South Korean cinema is winning hearts worldwide. Movie buffs from around the globe gather here, making it a cinematic celebration that puts Korean films in the spotlight.
Seollal
Seollal, or Lunar New Year, is a cherished South Korean national holiday. Families come together, pay tribute to ancestors, and partake in customs like bowing to elders and enjoying traditional foods like tteokguk (rice cake soup). It symbolizes renewal, family bonds, and fresh beginnings for the new year.
Chuseok
Chuseok is major harvest festival in Korea, celebrated in the autumn. It is a time for giving thanks to ancestors and enjoying the fruits of the year’s labor. Families visit ancestral graves, make offerings, participate in folk games, and share a traditional Chuseok meal that includes songpyeon (rice cakes).
Gaecheonjeol
Gaecheonjeol, or National Foundation Day, is a significant South Korean holiday celebrated on October 3rd. It commemorates the legendary founding of Gojoseon, Korea’s first kingdom, by Dangun Wanggeom. The day holds historical and cultural importance, with rituals, ceremonies, and events highlighting Korea’s ancient origins.
Hanguel Day
Hangeul Day, celebrated on October 9th in South Korea, honors the creation of the Korean alphabet, Hangeul, by King Sejong the Great and his scholars in the 15th century. This day recognizes the importance of language and cultural heritage, with events, exhibitions, and educational programs celebrating Korea’s unique writing system.
Kimchi Festival
The Korean Kimchi Festival is a vibrant celebration of Korea’s iconic dish, kimchi. It features kimchi-making contests, cultural performances, and opportunities to sample various kimchi varieties. Held annually, it showcases the culinary and cultural significance of this spicy fermented delicacy.
Korean Single Day
Korean Single Day : Celebrated on November 11th, it’s akin to Singles’ Day in China, focusing on celebrating singledom.
Korean Black Day: Observed on April 14th, singles enjoy jajangmyeon (black bean noodles) and celebrate being unattached
Dream Concert
Dream Concert is an iconic annual event in South Korea that unites K-pop fans in celebration of their favorite music. This star-studded extravaganza brings together numerous K-pop groups, creating an electrifying atmosphere of music, dance, and fan excitement. K-pop fans, known for their passionate support, gather to see their idols perform live, fostering a sense of unity and love for their favorite artists.
Busan Film Festival
The Busan International Film Festival (BIFF) is where Korean movies shine on the global stage. Established in 1996, BIFF is a hotspot for international and Korean films. It’s proof of how South Korean cinema is winning hearts worldwide. Movie buffs from around the globe gather here, making it a cinematic celebration that puts Korean films in the spotlight.
The Korean Hallyu Wave
The Hallyu wave, encompassing both traditional and modern aspects of Korean culture, has taken the world by storm. Korean traditions like the elegant hanbok attire and the practice of bowing reflect respect for heritage and values. Meanwhile, modern Korean culture, led by K-pop, K-dramas, and K-beauty, has captivated global audiences. Iconic groups like BTS and dramas like “Squid Game” have garnered immense international fame. K-beauty’s innovative skincare products have transformed the beauty industry. Wed believes that such fusion of old and new, of tradition and modernity, is the essence of Hallyu. Dear Asia intends to not only showcases Korea’s rich history in our cultural workshops, but also underscores its modern, creative spirit.

K-pop, short for Korean pop music, is a global sensation known for its catchy tunes, high-energy performances, and visually stunning music videos. Iconic groups like BTS and BLACKPINK have captivated fans worldwide, making K-pop a cultural and musical phenomenon.

Korean dramas are celebrated for their compelling storytelling, emotional depth, and talented actors. From romantic comedies to gripping thrillers, K-dramas have a broad appeal and a dedicated international fan base.

Korean cinema, including award-winning films like “Parasite,” is renowned for its artistic excellence and diverse genres. It has earned global recognition for its storytelling and cinematography.

K-beauty represents a skincare and beauty revolution, with Korean products and routines gaining popularity worldwide. It emphasizes healthy, radiant skin through innovative products and multi-step skincare regimens.

Hanbok is South Korea’s traditional attire, known for its vibrant colors and graceful designs. It consists of jeogori (a jacket) and chima (a skirt) for women, and jeogori and baji (pants) for men. Hanbok is worn on special occasions like weddings, holidays, and festivals, reflecting the nation’s cultural heritage and elegance. It has transcended tradition and is celebrated as a symbol of Korean identity and pride.

Hangeul (한글) is the Korean writing system, created in the 15th century by King Sejong the Great and his scholars. Designed to be simple and accessible, Hangeul consists of 14 basic consonants and 10 vowels, allowing for phonetic representation of the Korean language. Celebrated for its scientific structure and ease of learning, Hangeul is a symbol of Korean identity and cultural pride.

Kimchi is a staple of Korean cuisine, consisting of fermented vegetables, typically Napa cabbage and radishes, seasoned with a mixture of spices. Known for its tangy and spicy flavors, kimchi is a versatile side dish and an essential part of Korean meals, providing probiotics and vitamins.

Kimbap is a Korean dish reminiscent of sushi, with cooked rice, vegetables, and often meat or seafood rolled in sheets of seaweed. It’s a portable and nutritious snack or meal, popular for its convenience and delicious flavors.

Korean fried chicken the other famous KFC is a crispy and tender delight, distinct from its Western counterpart due to its double-frying method and a variety of flavorful sauces. It has gained international recognition for its addictive taste and has become a global comfort food favorite.

Korean Shin Ramyeon is a popular instant noodle brand known for its bold, spicy flavor and chewy texture. Made by Nongshim, it features thick noodles and a rich broth infused with garlic, green onion, and a blend of spices. Often enjoyed as a quick meal or snack, Shin Ramyeon can be customized with various toppings, such as an egg, vegetables, or meat. Its popularity extends beyond South Korea, making it a favorite among ramen enthusiasts globally, celebrated for its satisfying heat and umami richness.

Korean street food offers a vibrant array of flavors and textures, capturing the essence of Korean culture. Popular options include tteokbokki (spicy rice cakes), jeon (savory pancakes), hotteok (sweet pancakes), and odeng (fish cake skewers). Street food markets bustle with energy, making them perfect spots to enjoy these delicious, affordable dishes that reflect the country’s culinary heritage.

Korean shaved ice, known as “bingsu” (빙수), is a popular dessert enjoyed, especially in the summer. Traditionally made with finely shaved ice, bingsu is topped with a variety of ingredients such as sweet red beans, fruit, condensed milk, and mochi. Modern variations include diverse flavors, like matcha and mango, making it a delightful treat that showcases Korea’s innovative dessert culture. Bingsu is not just refreshing; it also offers a beautiful presentation, making it a favorite among dessert lovers.

Soju is Korea’s iconic alcoholic beverage, a clear spirit with a mild flavor and a high alcohol content. It’s often enjoyed in social settings, with rituals like pouring for others as a sign of respect. Soju’s versatility, affordability, and cultural significance have made it a beloved drink in Korea and a sought-after experience for tourists.

Makgeolli is a traditional Korean rice wine made from fermented rice. Known for its milky appearance and slightly sweet flavor, it boasts a lower alcohol content compared to other drinks. Often enjoyed in social settings, makgeolli pairs well with various dishes, making it a beloved beverage in Korean culture.

Korean tea culture is deeply rooted in history and mindfulness. Varieties like green tea and barley tea are celebrated for their health benefits and soothing properties. Traditional tea ceremonies like Dado emphasize respect and presence. Korea’s tea culture is a harmonious blend of flavor, aesthetics, and tradition, fostering a deep connection between people and nature.

Seoye refers to Korean calligraphy, an artistic practice rooted in the country’s rich cultural heritage. It involves writing characters with brush and ink, emphasizing balance, rhythm, and fluidity. Korean seoye is not just a means of written communication but also a form of art, with each brushstroke reflecting the calligrapher’s emotions and intentions. It’s often used for important inscriptions, poetry, and documents, and it continues to be cherished as a cultural treasure.

Bokjumeoni (복주머니) is a traditional Korean lucky bag often made from vibrant fabric and used to symbolize good fortune. Typically given during celebrations like Lunar New Year, these pouches can hold money, gifts, or auspicious items, embodying wishes for happiness and prosperity in the recipient’s life.

Jogakbo, also known as bojagi, is a traditional Korean patchwork textile art. Crafted by piecing together small fabric scraps of various colors and patterns, jogakbo creates intricate and visually stunning designs. These textiles are used to wrap and carry objects, make clothing, or decorate homes. The artistry lies in the meticulous hand-sewing and the harmonious combination of colors and patterns, making jogakbo a cherished part of Korean culture.

Yutnori is a traditional Korean board game, often played during holidays and special occasions. Players throw four wooden sticks (yut) and move their game pieces accordingly. The game combines luck and strategy, fostering a sense of excitement and camaraderie among players. Yutnori represents the simple joys of life and is a reminder of the importance of family and community gatherings.

Taekwondo, Korea’s martial art, is practiced worldwide. Known for its emphasis on discipline, respect, and self-defense, Taekwondo combines powerful kicks and precise strikes. It’s not just a sport but also a philosophy promoting mental and physical well-being. Taekwondo’s Olympic inclusion has further solidified its global reach and popularity.

Jegichagi is a popular traditional Korean game that involves keeping a paper or silk pouch filled with small seeds or pebbles off the ground using only the feet. Players use their legs and feet to kick the jegi (the pouch) into the air and keep it from touching the ground. It’s a test of skill, balance, and agility, often played by children and adults alike during festivals and leisure time. Jegichagi encourages physical activity and friendly competition while promoting teamwork and coordination.

Tuho is a traditional Korean throwing game that involves tossing sticks into a container. This game fosters teamwork and friendly competition, often played during festivals or family gatherings. With its simple rules and engaging gameplay, tuho is a fun way to celebrate Korean culture and heritage.
Our Cultural Workshops
At Dear Asia London, we proudly serve as the epicenter of Korean culture, including the vibrant Hallyu Wave, in the heart of London, offering a wide spectrum of cultural workshops year-round. Our mission is rooted in the celebration of authentic Korean culture, from its dynamic pop culture to its cherished traditions and festivals. These purposely designed events and workshops not only showcase the allure of both traditional and contemporary Korean culture but also seek to nurture cultural diversity and consciousness. Our ultimate goal is to immerse you in a captivating experience to make the discovery on your own, including the influence of the Hallyu Wave.
Eager to discover what’s on our agenda? Explore our upcoming events and secure your spot to join us.
For Companies
For companies looking for fun team-building activities, we offer special cooking classes. You can choose from our popular Korean cooking workshops like making kimbap, kimchi, or Korean fried chicken. These classes are designed for team bonding and include fun activities and competitions. Your team not only gets to enjoy the food they make but also has a memorable experience. For companies looking to want to expose your team to different cultures, check out our ‘Best of Asia’ workshops. These experiences cover Asian traditions, including food, drinks, arts, and crafts. Our goal is to connect people with diverse Asian cultures, promoting understanding and appreciation.
Get in touch with our team to discuss what we can do for your next corporate event.









